Journal of Advertising
Impact Factor Trend (2022–2026)
Clarivate IF trend for Journal of Advertising
SCImago Journal Rank citation prestige weighting
151 papers with at least that number of citations each
Aims & Scope
The Journal of Advertising is the premier journal devoted to the development of advertising theory and its relationship to practice. The major purpose of the Journal is to provide a public forum where ideas about advertising can be expressed. Research dealing with the economic, political, social, and environmental aspects of advertising, and methodological advances in advertising research represent some of the key foci of the Journal. Other topics of interest recently covered by the Journal include the assessment of advertising effectiveness, advertising ethics, and global issues surrounding advertising.
Special Issues
Calls for PapersNo active Calls for Papers found for this journal.
WoS Categories & Quartiles
Detailed JCR / JCI category rankings and quartile breakdown from Clarivate
BUSINESS
COMMUNICATION
BUSINESS
COMMUNICATION
Annual Historical Statistics & Publications
Track annual publication volume, total citations, and Impact Factor evolution
SCImago & Scopus Journal Intelligence
Global SCImago ranking, SJR prestige index, Scopus coverage, and societal policy impact
Weighted prestige citation metric per document indexed in the Scopus database.
Average citations received per document published in the 2-year window.
Estimated Article Processing Charge for Open Access publication.
Scopus 3-Year Publication & Citation Window
Aggregated from Scopus database across the 3-year SJR evaluation window.
Societal Impact & Inclusivity (SCImago)
Citations in government and international policy documents
Percentage of female authors published in the journal
Real-world societal policy reach and author gender diversity tracked by SCImago.
Scopus Subject Categories
Journal Metrics & Citation Visualizations
Total Cites vs Self-Cites
Evaluation of scholarly independence and citation reach
Citations per Document
Citation metric windows across 2, 3, and 4 years
Chinese Academy of Sciences (CAS) Classification
Major / minor zone classification and CAS Early Warning List history
Academic Intelligence Overview & Context
ImpaQ AnalysisJournal of Advertising (ISSN: 0091-3367) is a peer-reviewed international scholarly journal in the field of Multiple, published by Taylor & Francis in United States. The periodical holds a Journal Impact Factor (JIF) of 7.70, ranking in quartile Q1 of Web of Science (SCIE), a Scopus SJR indicator of 4.201 (Q1), an H-index of 151.
The journal enforces rigorous peer evaluation with an annual output of approximately 66 scientific articles. In terms of accessibility and author fees, it operates under the Hybrid model with an estimated APC of $4,166 USD. It serves as a benchmark publication platform for academics, researchers, and doctoral candidates seeking global research visibility.
Publishing & Editorial Information
Detailed publisher, peer-review turnaround, and publication cycle specifications
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